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Rides Worth Sharing
Badass Winter Ride: Canada

Badass Winter Ride: Canada
Sovdi Media created an incredible short-form documentary showcasing Mike Haberoth, Heavy Enduro Racing, and their team on an unforgettable journey! The Ride North Moto adventure spans 1,000 kilometers along Canada’s ice road network in the heart of winter. They raised funds and awareness for the Local Hero Foundation, which provides Medi-Vac services in remote regions of Northern Canada. We were happy to sponsor this amazing effort! Check out the film, follow these talented riders, and start planning to join them next year!
Six Riders, Lake Baikal & Alcan Hand Covers

Six Riders, Lake Baikal & Alcan Hand Covers
In February 2020, six international riders tackled 830 kilometers across the frozen landscape of Lake Baikal in Siberia, Russia, enduring ever-changing, treacherous icy conditions in butt-ass cold temperatures. Over seven intense days, the Baikal Project set two Guinness World Records for the longest ride on ice. Ready for the challenge, we proudly sponsored the ride, equipping each bike with the best winter riding gear: Hippo Hands Alcan hand covers. The video was produced for The Baikal Project and Vostok-Europe (they make kick-ass watches for extreme situations) by Simas Šuminskas. Check it out!